Bia is a line of free weights and instruction designed to encourage women to add strength training to their lives. In an effort to redefine the experience of strength
training, the various shapes of these weights have been designed to have a comfortable, accessible and organic feel rather than the traditional machine-like products. Lots of women exercise, but most stick to aerobics. Bia will help more women start strength training and receive it's many benefits.
Designers: Sue Walsh