Videos / SVA MFA Designer as Author: Paul Rand Lecture Series
Wilhelm Deffke
Steven Heller surveys the Modern German trademark as designed by its Modern German Master.
The Anatomy of Design
A timeline and history of where graphic design images come from and how they are incorporated again and again into new work.
Iron Fists - Branding the Twentieth Century Totalitarian State Part 1
Steven Heller analyzes how graphics promoted the world's leading dictatorships, and how their leaders managed their brand stories. "part 2":http://design.sva.edu/site/episodes/show/9
Iron Fists - Branding the Twentieth Century Totalitarian State Part 2
Part two, Steven Heller analyzes how graphics promoted the world's leading dictatorships, and how their leaders managed their brand stories.
The Swastika_ A Symbol Beyond Redemption, part 1 of 2
Steve Heller questions whether the ancient symbol that became the logo of the Nazi party can ever be redeemed.
The Swastika_ A Symbol Beyond Redemption, part 2 of 2
Steve Heller questions whether the ancient symbol that became the logo of the Nazi party can ever be redeemed.
Merz to Emigre Part 1
Steven Heller talks about avant garde magazine design of the Twentieth Century.
Merz to Emigre Part 2
Steven Heller talks about avant garde magazine design of the Twentieth Century.
Paul Rand's Book Jackets and Covers
Rand helped revolutionize the hard cover jacket and paperback cover with his playful designs.
Designing Demons
Yes, even designers can be menacing. These are some of the tropes used to trigger fear.
Confessions of an Art Director
Steven Heller talks about life (and love) as an art director.
Potus Typographicus
Analyzing the typographical style of the President of the United States.
The 1939 New York World's Fair
The 1939 New York World's Fair: "The World of Tomorrow" was a critical mass of urban planning and design thinking. The graphics were pretty interesting too.
Alex Steinweiss: Father of Record Cover Design, part 1 of 2
Steven Heller talks about 90 year old Alex Steinweiss who was the first designer to produce original artwork for Columbia Records in the late 1930s.
Alex Steinweiss: Father of Record Cover Design, part 2 of 2
Steven Heller talks about 90 year old Alex Steinweiss who was the first designer to produce original artwork for Columbia Records in the late 1930s.
Earnest Elmo Calkins and the Birth of Commercial Modernism
Steven Heller on Earnest Elmo Calkins influence on the birth of Commercial Modernism.
Mini Mannequins: Sculptures of Commerce
Steven Heller on mini mannequins as sculptures of commerce.
Steven Heller on Victims of the Image: Ethnic and Racial Stereotyping in American Popular Art - Part 1
Steven Heller on ethnic and racial stereotypes.
Steven Heller on Victims of the Image: Ethnic and Racial Stereotyping in American Popular Art - Part 2
Steven Heller on ethnic and racial stereotypes.
Steven Heller on Branding the Totalitarian State
Steven Heller on his inquiry into totalitarian design at the Wolfsonian Museum.
Steven Heller on Book Covers of the 20's & 30's - Part 1
Steven Heller on the book jackets, illustration, and marionettes of W.A. Dwiggins.
Steven Heller on Book Covers of the 20's & 30's - Part 2
Steven Heller on the book jackets, illustration, and design of E. McKnight Kaufter.
Steven Heller on Book Covers of the 20's & 30's - Part 3
Steven Heller on the book jackets, illustration, and design of Alvin Lustig.
Steven Heller on Book Covers of the 20's & 30's - Part 4
Steven Heller on the book jackets, of Russian revolutionary children's books.
Steven Heller on The 1960s
Steven Heller discusses 60s youth culture, psychedelia, underground publications, and his early art direction.
Steven Heller on Lucian Bernhard
Steven Heller discusses Bernhard's posters and their relationsihp to Plakatstil.
Steven Heller on Ladislav Sutnar
Steven Heller discusses the life and work of Ladislav Sutnar and the constructivist movement.
What is a Logo?
Examining the business, aesthetic and existential aspects of logos, marks, and trade characters in commerce and culture.
The Graphic Designer as Interventionist
Graphic designers have been practicing the art of political intervention for ages, this presentation examines propaganda from the turn of the century to the present.





































