Thursday, March 10 MFAD welcomes Laura Forde, the VP of Creative Marketing at The New York Times, to tell the “Truth” behind the “Truth” brand of the newspaper, her contribution to its success, and other campaigns.

Before joining The New York Times in 2015, she worked as a freelance creative director for clients including Google Creative Lab, R/GA, Mother New York, Publicis, Anomaly, Friends of the High Line and the World Wildlife Fund. She was one of the founding employees of Wieden + Kennedy’s New York office. She has also worked in-house for brands such as Ralph Lauren and J. Crew, and in the editorial art departments of Details, George, and Elle.

Laura has taught at the Rhode Island School of Design and the Cooper Union School of Art. She served on the board of AIGA/NY. Her writing has appeared Eye, Back Cover, The Daily Note, and Victory Journal. She received her Bachelor’s in Art History from Smith College, and her MFA in Design Criticism from the School of Visual Arts.