Co-chair Lita Talarico and MFAD staffer Ron Callahan were invited to take part in Adobe’s MAX conference in Los Angeles this week.
The conference commenced with a reception at USC complete with a jaw dropping tour of it’s brand new film department facilities.
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Tour of USC’s new facilities

On Sunday, we had the opportunity to attend Adobe’s Education Leaders Summit. There were presentations by Adobe’s own Michael Gough and Peter Isaacson as well as experts and educators from around the world. In the evening we were invited to the Adobe Design Achievement Awards. Amongst the finalists was SVA’s own Jiwon Kim. It was truly inspiring seeing the work of students from the US and across the globe.
See Jiwon Kim’s entry
ADAA winner for photograhy

Monday morning was the keynote address by Adobe Chief Technology Officer Kevin Lynch. For many, including Lita, the most exciting part was a surprise visit by Martha Stewart who showed off how Adobe tools help make her digital publications come to life. There were many demonstrations of how Adobe software is instrumental facing the challenges of bringing creative projects across multiple portable devices.

Kevin Lynch on stage.

Thanks to all the wonderful folks at Adobe for being such great hosts.