A photo of a white house, green grass, and some trees near a lake. The text on the photo says: E&J Gallo Winery.
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Alumni Update: Mary Swenson MFAD ’00

Apr 06 2015

Starting with this post, we will frequently feature updates of our alumni’s progress in their own words.

From our very first graduating class here is Mary Swenson:

“I am the Creative Director over the Popular portfolio of wines at the Earnest and Julio Gallo Winery. We are the largest privately owned winery in the world. I manage over 35 of our 100 brands, such classics as Bartles & Jaymes, AndrĂ© Champagne, Turning Leaf, The Naked Grape, and Barefoot to name a few. I am also helping the company revive older brands, giving them a completely new brand voice, as well as create completely new brands for some of our newest products such as lightly effervescent wine, and infused wine. One of the key initiatives I am striving for is to make wine more relevant for the younger millennial consumer through the use of integrated marketing, social media, video, and interactive apps.”

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