Etsy and Hunt Win National Design Award
Etsy was selected as this year’s recipient of the 2014 Cooper Hewitt National Design Award for “its employment of design in everything from outreach initiatives to their sales. ‘Their user-friendly technology and innovative approach to retail brings craft and design into everyone’s home in ways both small and large,’” says Cooper-Hewitt spokesperson Laurie Bohlk.
Randy Hunt (MFAD ’07), Etsy’s creative director said “People value things that have a story, but even more so, something in which they are the story; where they are a participant in that experience.”
The Cooper Hewitt writes: “The site allows sellers to envision, create and vend their own goods. Its primary rule? Each item listed must be either handmade, a unique factory object or over 20 years old.”
Our congratulations to Hunt and his creative team.