A chocolate blue and yellow packaging cover with text Ghirardelli on it.
A photo of a man in a food store. On the photo is the white text: Touch.
A photo of a man holding a phone while sitting in a store near a cash register.
A photo of a man holding a phone near a cash register while a woman looks at it.
A photo of a blue yellow back and front cover of a chocolate bar. On it there is an eagle logo and the text: Ghirardelli.
A set of chocolate packaging boxes, one black and the other blue.

Night Shift Cheer

Dec 04 2015

By Yimeng Cui

[This project was done for Stefan Sagmeister’s class “Can Design Touch Someone’s Heart.”]

For cashiers who work late into the night, these shifts can be very frustrating. They have to deal with homeless people / drug addicts / thieves / drunks. It’s not a very fun time to be at work. I wanted to make the cashiers laugh a little bit, so I redesigned chocolate packaging to cheer them up and give it as a treat for the night.

Watch the video here.

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