brunette woman in white clothes, student Vidhi Patel
colorful bra straps design

Student Spotlight: Vidhi Patel

Jan 31 2022

Meet Vidhi Patel, one of our MFAD Class of 2023 students.

Hometown: Vadodara, India

“I downloaded Photoshop to create memes and look where it led me. After completing my undergrad in Business Administration, I worked as a Visualizer in an advertising agency in Mumbai for a year and then freelanced for about a year and a half.”

Featured Work:
“I worked on the campaign MTV Baar Bra Dekho while I was working at Dentsu Webchutney, Mumbai. A range of designer bra straps with retorts that tell people and their opinions to back off. Designs encapsulated the element of eyes and “stared back” at everyone who looked at it.”
Translation (left to right):
1. Stare, but with pride
3. Evil eye, evil heart
4. Now see the size of my heel
6. Miss Savagery
7. 21st Century Alert

Check out Vidhi’s design Instagram profile (@vidhipateldesigns) and website to view more of her work, or connect with her on LinkedIn.

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