Screenshot of a Xiaohongshu social media post promoting Nexus career support services for overseas returnees, featuring a woman smiling at her phone and bilingual marketing text.
Resume customization interface comparing an original English resume statement with an optimized Chinese-format version highlighting measurable impact.
Laptop mockup displaying the Nexus platform interface with a market overview dashboard and information about recruiting timelines and hiring insights.
Landing page mockup showing a smiling woman with large text reading “Making Returnees Career-Ready” and navigation buttons for career preparation tools.
Close-up smartphone graphic displaying the Nexus app icon alongside keywords related to career support for returnees, including resumes, interviews, and onboarding.
Minimalist black slide featuring a portrait of a woman between the phrases “new chapter new us” and “us in the US.”
Billboard advertisement reading “Making returnees career-ready” beside a smiling woman looking at her phone against a pale green background.

Nexus

By Shuni Liang

Shuni Liang is a designer from China, shaped by years of studying and living abroad. She moves between cultures and designs for the moments where that in-between space gets complicated.

 

case study

forum presentation

Nexus is a career guidance platform for overseas Chinese students returning to China to work. After years abroad, they face a gap—unfamiliar hiring norms, different formats, and a workplace culture they’ve never navigated. Nexus bridges that gap with market insights, resume support, interview prep, and job matching.

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